Unlock the Hidden Potential Within

by Andre De Grasse

On Sale: 10/17/2023


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Unlock the Hidden Potential Within

by Andre De Grasse

On Sale: 10/17/2023


About the Book

Insightful, practical lessons on life, on and off the track, from an Olympic and world champion

Not only is Andre De Grasse blazingly fast on the track, he's also incredibly popular with his fans. His beaming smile and magnetic personality have won over millions of people around the world. Who could forget De Grasse's friendly rivalry with sprinting legend Usain Bolt? Or when he became the first Canadian to capture medals in all three sprint events during a single Olympics? His gold medal victory in the 200-metre race at the 2020 Tokyo Summer Olympics captivated Canadians witnessing a feat not accomplished by any other Canadian in close to a century.

In Ignite, De Grasse shares important lessons from his improbable journey to becoming an Olympic champion. As one of the fastest humans alive, De Grasse has demonstrated what it takes to perform at your best under enormous pressure and to continue to push the limit of what seems impossible. De Grasse shares inspirational stories and lessons about the determination, resilience and perseverance it takes to become the best. Readers will gain from his insights from the track and beyond to unlock their own hidden potential and stare down life's challenges whether at work, at home, or in pursuit of their dreams.

Critical Praise

“Andre De Grasse is the ultimate clutch performer on the track. Turns out he’s also a thoughtful and perceptive chronicler of his unlikely road to the top, sharing the lessons he’s learned along the way with honesty and a light touch.” — ALEX HUTCHINSON, New York Times bestselling author of Endure: Mind, Body, and the Curiously Elastic Limits of Human Performance

“Time and again, Andre seizes chances before him with focus, tenacity, and unflinching dedication. Ignite is an inspiring deep dive into the one-of-a-kind mindset and personal ethos of a world champion, and a valuable guide for anyone who aspires to achieve greatness.” — ANTHONY VIEL, CEO of Deloitte Canada

“In sport and in business, there’s no shortage of ambition, but Andre reminds us that successful people operate from a plan, optimize their network of support, and are unwavering in the pursuit of their goals. It’s a must-read for success!” — JOHN RUFFOLO, founder and managing partner of Maverix Private Equity

“In Ignite, Andre pulls back the curtain on his life and career, showing his grit, determination, and the difficult decisions he made along the way to becoming an Olympic champion. An inspiring and powerful book.” — CHRISTINE SINCLAIR, Olympic gold medallist, soccer player, and FIFA all-time scoring leader

“Like all elite champions, Andre De Grasse understands that the race to greatness is an unforgiving and relentless challenge. Ignite will show you how to compete in your sport and in your life.” — TIM GROVER, elite performance coach and New York Times bestselling author


Product Details

  • ISBN: 9781443469074
  • ISBN 10: 1443469076
  • Imprint: HarperCollins Publishers
  • On Sale: 10/17/2023
  • Pages: 320
  • List Price:34.99 CAD
  • BISAC1 : SPORTS & RECREATION / Olympics & Paralympics
  • BISAC2 : SELF-HELP / Motivational & Inspirational
  • BISAC3 : SELF-HELP / Personal Growth / Success

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