About the Book

Writing in an exciting, fast-paced narrative style, Gerstner takes readers through his experiences at IBM -- from the high-powered recruiting pressure to take the Chairman's position, to first days on the job learning the strengths and weaknesses of IBM, to formulating and successfully implementing a turnaround strategy.

Filled with Gerstner's personal insights as he explores the company, institutes changes, and rebuilds IBM for the 21st century, readers will have unprecedented access to the mind of the CEO. Refreshing and candid throughout, Gerstner pulls no punches as shows readers what he did and why he did it.

Resources

• Sample Embed

Product Details

• ISBN: 9780060785406
• ISBN 10: 0060785403
• Imprint: HarperAudio
• On Sale: 08/11/2004
• List Price:24.99 CAD
• BISAC1 : BUSINESS & ECONOMICS / Management
• BISAC2 : BUSINESS & ECONOMICS / General

Louis V. Gerstner

Biography

Lou Gerstner, Jr., served as chairman and chief executive officer of IBM from April 1993 until March 2002, when he retired as CEO. He remained chairman of the board through the end of 2002. Before joining IBM, Mr. Gerstner served for four years as chairman and CEO of RJR Nabisco, Inc. This was preceded by an eleven-year career at the American Express Company, where he was president of the parent company and chairman and CEO of its largest subsidiary. Prior to that, Mr. Gerstner was a director of the management consulting firm of McKinsey & Co., Inc. He received a bachelor's degree in engineering from Dartmouth College and an MBA from Harvard Business School.

Other Works by Louis V. Gerstner

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  Who Says Elephants Can't Dance?

  By Louis V. Gerstner